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Three Crucial Trends in Graphic Design, December 2023, the late 19th century saw the rise in popularity of graphic design. Since then, as digital media have expanded and new and rising trends in graphic design have emerged, the role of graphic designers has altered and grown.
The field of graphic design is always changing. especially considering the quick changes in technology and society that are occurring globally! This implies that you need to keep up with current events and trends in order to be relevant to a new audience. That is why we come up with this topic and it is all about three crucial trends in graphic design, December 2023.
1. Wording above the main image
There are many different ways to design a website with text above the hero image or video. You can see this range in the examples below, which include both fully visible images and ones that are hidden below the scroll.
Additionally, the vibe of this design style differs greatly on mobile and desktop platforms. On a desktop, there are moments when the image is lost and the sharpness of the visuals appears low. The emphasis on messaging on mobile devices emphasizes the significance of the words. Additionally, there are differences in the ways that these user groups interact and scroll; a desktop user may not see the main message before reaching the image or video, but a phone user is unlikely to miss it.
Taste makes sure you read the words before clicking on the video tucked into the scroll by using an enormous, stacked, bold headline on a rather stark background. The rotating menu button, a very distinct navigation element, is the only thing with actual color and motion on the home screen. There also appears to be some design rules broken by the large “TASTE” letters.
2. Telling Stories Side by Side
Although side-by-side design elements have been somewhat popular for some time, this isn’t exactly a novel design device. However, its technique and display are changing.
Designers are facing a growing challenge in which they are superimposing elements in the side-by-side storytelling display. The difference between the left and right panels is not as obvious.
Sometimes, like in the first example below, this works incredibly well. At other times, this may result in serious problems with readability.
The Midnight Post Book is an excellent example of a storytelling device in action because it is a website for a book. There’s a nice design balance and a clear reading flow with the main illustration on the left and the text on the right.
One of those places where the sides kind of spill over is Café Del Mar. While it doesn’t become too problematic here, there are a few breakpoints where it can get a little confusing. A quirky typeface, side-by-side layout with moving images, an intriguing separation element (the zig-zag), and muted colors make it difficult for the user to take it all in.
3. Hold on—what?
Occasionally, you come across a few designs that, despite their differences, all give you the same feeling. Each of these designs captures a unique and perplexing trend. Do you have the courage to attempt any of these methods?
You’ll have to look twice at DC Tech’s portfolio website because it resembles the standard Mac desktop. All of the icons and elements in the “Finder” navigation are clickable.
White Stone manages to pack a lot of design elements and effects into an ostensibly straightforward aesthetic. The almost random arrangement of elements on the screen and the overlapping video blocks are what make this particular section unique. Add the enormous headline and animated mouseover effects to that, and the visual stimulation is overwhelming.
In summary
Considerations of website design trends frequently come with the disclaimer that there are certain design elements that we have to implement or attempt. That isn’t always the case, though. Not everyone will benefit from what works for one.
All of these examples and trends are in line with the spirit. They might be useful for the content they contain, but they might not be for other projects. You should experiment and make a decision on that. Play around!
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